领域，但同时也在所有的课程领域产生着 重大影响。方便的全球通信使我们可以即时访 问巨量的数据。快速的通信，加上在家里、工作场所和教育机构使用信息技术机会的增 多， 可能意味着学习成为一项真正持续终生的活动；在这项活动中，技术变化的速度迫 使我们要对学习过程本身不断作出评估。 Unit Eleven: Electronic Commerce Unit Eleven/Section A
I. Fill in the blanks with the information given in the text: 1. boom 2. business 3. entities; B2G 4. B2B 5. B2C
6. U.S.或American 7. capital 8. broadband
II. Translate the following terms or phrases from English into Chinese and vice versa: 1. customized marketing strategy 定制的营销策略 2. B2G transaction 企业对政府交易 3. mobile telephone 移动电话 4. dot-com bust 网络不景气 5. smart card 智能卡，灵巧卡 6. digital piracy 数字盗版 7. dot-com boom 网络繁荣
8. C2C transaction 消费者对消费者交易 9. Web auction site 拍卖网站 10. fingerprint reader 指纹读取器
11. 射频识别装置 radio-frequency identification (RFID) device 12. 电子数据交换 electronic data interchange (EDI) 13. 库存管理技术 inventory management technology 14. 知识产权 intellectual property 15. 条形码 bar code
16. 货币兑换 currency conversion 17. 电子图书 electronic book 18. 视网膜扫描仪 retina scanner
19. 个人数字助理 personal digital assistant (PDA) 20. 企业对企业电子商务 B2B electronic commerce
III. Fill in each of the blanks with one of the words given in the following list, making changes if necessary:
Commerce, the negotiated exchange of goods or services, has been practiced in
traditional ways for thousands of years. Electronic commerce is the application of new
technologies, particularly Internet and Web technologies, to help individuals, businesses, and other organizations conduct business more effectively. As in the Industrial Revolution, electronic commerce will be adopted in waves of change. The first wave of electronic
commerce ended in 2000. More recently, a second wave with new approaches to integrating
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Int