GU2
Name: Qin Lifei
SCN: 085447041
Date: 30/12/2009
1/36
Brief
1.
SMART objectives of project
Motorola
was
founded
in
1928;
it
is
one
of
the
world's
wealth
hundred
businesses.
The
business
scope
of
this
company
covers
the
broadband
communications,
embedded systems and wireless networks.
In this report I will use M
otorola’s annual report during 2004 to 2008 which I found in
Motorola’s
website
and
try
to
raise
the
veil
of
its
financial
situation
by
analyze
Motorola’s
cash
flow
position
and
profitability
ratios.
I
hope
this
will
help
the
shareholders
of
Motorola
to
ha
ve
a
clear
see
of
this
company’s
advantages,
disadvantages and the risk in the future then do the best invest.
The
main
objective
of
the
project
should
be
achieved
within
17
weeks
in
30,
December.
2.
Statement of the issue to be investigated
A company’s ca
sh flow performance will show the development trend of the company
and
the
company’s
future,
profitability
ratios
will
reveal
the
company’s
ability
of
making
profit,
it
relate
to
shareholders?nbsp;
return
of
investment.
Both
of
cash
flow
position and profitability ability are the most be concerned by people. In this report I
will
analyze
Motorola’s
cash
flow
and
profitability
ratios
to
help
the
shareholders
make investment decision by be awarded with its advantages, disadvantages and risks.
3.
Reasons of the choice of the issue
The reasons of me to choose this issue will be show as follow:
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As we all know an economic crisis outreached in 2008 and it still will continue
for a period of time. In this situation it is harder for shareholders who have poor
knowledge of finance to have a clear view of the company and invest correctly;